Phase One launches new XF camera system

Reading Time: < 1 minute

Phase One today launched the XF Camera System, a new camera range that significantly expands the company’s presence in the camera market and, according to the Danish company, “represents a fundamental re-engineering of all key elements in a modern camera system.”

The new system boasts new medium format sensors that are 2.5 times larger than those found in high-end 35mm DSLRs.

“Our key objective is to help the world’s best photographers capture more epic images, to stand out as artists and have fun in the process,”” said Henrik O. Håkonsson, President, Phase One. ““Our new XF Camera System is designed to be like a ‘Stradivarius’ in the hands of an expert.””

Phase One’s XF Camera System’s advancements include a new patent pending and fully controlled in-house autofocus system called the Honeybee Autofocus Platform (HAP-1), a new upgradeable ‘OneTouch’ user interface, allowing photographers to personalize camera controls for their specific shooting requirement.

XF Camera System also includes –a new full frame 80 megapixel digital back; the first of its kind, the company claims, to offer exposures of up to 60 minutes using a new imaging sensor. Two new lenses –  at 120mm and 35mm – are also included, and both designed to resolve beyond 100 megapixels. The new camera range also herald a new 90 degree, full frame, solid glass prism viewfinder.


Tom Seymour

Tom Seymour is an Associate Editor at The Art Newspaper and an Associate Lecturer at London College of Communication. His words have been published in The Guardian, The Observer, The New York Times, Financial Times, Wallpaper* and The Telegraph. He has won Writer of the Year and Specialist Writer of the year on three separate occassions at the PPA Awards for his work with The Royal Photographic Society.